Visual collaboration combines the benefits of face-to-face interactions with the cost savings of remote meetings. Video interaction provides eye contact and other non-verbal cues which help build and strengthen client relationships. Plus, the increased visibility improves client satisfaction, and eventually, retention. Firms can also increase efficiency and maximize billable hours by switching routine client meetings or status updates to video. Attorneys can conduct more meetings in less time by eliminating the back and forth travel between meetings.
Subject matter experts can be difficult and costly to access, especially if they are located overseas. Video conferencing solutions allow these professionals to provide expert opinions and corroborate evidence from their office. Conference room environments equipped with a telepresence system and dual displays allow the legal team to view the expert on one screen and shared content on another. Additionally, the ability to record these conferences offers increased protection and flexibility, especially for a trial.
Firms can use video to exponentially increase the geographical pool of candidates. Video interviews provide far more insight than traditional phone interviews and can assist in the screening process by offering insight into a candidate’s personality along with helping to determine whether or not the applicant will be a good fit for the firm. In addition, law firms that incorporate the latest technology differentiate themselves as progressive and therefore are more attractive to new recruits.